Tuesday, August 25, 2020

The Concept of New Media

The Concept of New Media THE CONCEPT OF NEW MEDIA New Media as a term can't be portrayed by a solitary, uniform definition. This is on the grounds that the idea of New Media advances alongside the improvement of innovation and as the methods of correspondence advance and become from multiple points of view, increasingly moment. The idea of New Media takes positive structure when the examination between the old and the new vehicles of correspondence happens. In the current age, the modes of TV, recorders, radio and paper books have taken a back stage and the electronic vehicles of correspondence have developed triumphant. Today, the most well known and most quick methods for correspondence is the Internet which is the center component recognizing new media from different structures. The famous meaning of New Media is perceived with the utilization of a PC for the methods for dissemination and display, by method of the web, instead of with creation. Therefore, messages disseminated by means of a PC are considered as New Media though t hose imprinted on paper, without the utilization of the PC and the web are definitely not. This Lev Monovich has named as the ‘culture of computerization.’[1] According to Monovich, the PC envelops all mediums/strategies for correspondence and influences a wide range of media, text, despite everything pictures, moving pictures, sound and extraordinary constructions.[2] However, Monovich himself expresses that constraining the approach of New Media to the gadget of a PC is excessively restricting. Monovich sets out the accompanying rules that decide new Media[3] †Numerical Representation Monovich states that different types and types of New Media can be depicted scientifically, that is as far as the paired code as are numerical portrayals. Along these lines, by applying proper calculations, New Media can be controlled. A cinematograph film for instance is an arrangement of pictures/outlines, every one of which has its own numerical representation.[4] Particularity This is otherwise called the ‘fractal structure of New Media’. Media components comprise of pixels, nibbles, characters, contents, voxels and so forth, every one of which join to make the bigger picture, that is, the thing that we see. Notwithstanding, every one holds its autonomous character separate from the entirety. Returning to the case of the cinematograph film, each edge would be autonomously made and would from that point be consolidated together to make the entire cinematograph work. In any case, a solitary edge can from that point be evacuated, adjusted or erased without affecting the entire ‘work’. Mechanization The over two standards, that is Numerical portrayal and Modularity permit the work to be computerized in numerous activities. For instance, in cinematograph films programming is customized to naturally create fake life, for example, hordes of individuals as required in the film. Another progressively normal model is the point at which a PC consequently creates website pages when the client arrives at the webpage. Fluctuation An object of New Media is corresponding to the possibility of fluid. New media isn't fixed in one positive arrangement however can exist in a horde of forms. New Media every now and again changes as it is put away carefully with a numerical code. Consequently, inconstancy is an outcome of standard 1 †numerical portrayal and guideline 2 †measured quality. So as to get clearness, one can contrast old media and new media. Old Media is made by a human maker who physically amasses the test, the pictures, and the video and sound components in a single specific configuration which at that point gets fixed for ceaselessness. Duplicates of the work can be made, however just indistinguishable duplicates can be made. Interestingly, New Media, which comprises various codes, changes each time it is produced. This is on the grounds that, after it is made by the human maker, New Media at that point starts to be produced consequently which is the thing that outcomes in various adaptations. As New Media is put away carefully, as opposed to a fixed medium, every component holds its different personality which would then be able to be amassed into various arrangements under the program’s control. Inconstancy of New Media is made because of the accompanying elements [5]†Media components are put away on a media database Each time Media is made, various components are utilized alongside various numerical coding New Media can be shown utilizing various interfaces The data about the client can be utilized by a PC program to consequently produce and redo the media organization New Media is through stretching/menu based intuitiveness therefore permitting the client to pick. This is the point at which a client enters a program; the client is given various choices to look over. The branch next cutting edge to in the program would rely on the decision made by the client which for every client would not really be the equivalent. New Media contains objects that are occasionally refreshed. Transcoding The fifth standard is the most noteworthy, the social transcoding of media. This implies all information is transformed into mechanized information. While from one viewpoint mechanized media despite everything shows basic association which is thorough to the clients, for example, pictures, messages and so forth then again media follows the customary structure of a computer’s association of information. In this manner, New Media can be viewed as two unmistakable layers, the ‘culture layer’ and the ‘computer layer’. The layer that can be seen as a portrayal is the way of life layer and the working capacities are the PC layer. Lev Manovich, in his presentation toThe New Media Reader, characterized New Media by utilizing eight suggestions: Today, the undeniably quick change in innovative advancement is prompting quickly changing types of new media in this way prompting new and startling techniques for appropriating and displaying copyrighted work. Strategies for appropriation or show are continually developing and are modernizing subsequently giving old substance new structure and worth. For instance, the display of performing expressions has advanced from theater to pictures, TV, videocassettes, LDs, DVDS, gushed recordings and afterward to mobile phone configurations and tablet designs. A comparable situation has been seen in the music business where the strategy for putting away the information recorded has changed. Copyright Law, including the Copyright Act, 1957 awards creators a selective directly over their creations.[6] Copyright in a work goes on for long terms. Area 22 of the Act expresses that â€Å"Copyright will stay alive in any scholarly, emotional, melodic or aesthetic work distributed inside the lifetime of the creator until sixty years from the earliest starting point of the schedule year next after the year wherein the creator dies.† During this time, the estimation of the work and the conditions encompassing its conveyance would be subject to change impressively. To get a full comprehension of the idea envision that a paper distributer needs to discharge a gathering of articles on a CD-ROM and all the while needs to make an online database. There would be a likelihood that some of the creators would not be alive to give their agree to such appropriation of their work. Finding the correct holders to all articles to get them to consent to re-discharge the works would be res trictively troublesome. Copyright laws over the globe have not articulated on the copyright security of ever-changing New Media. In this way, New Media will end up being an exceptionally argumentative issue because of the vast escape clause in the law. As India has not explicitly managed the issue of New Media as a test to copyright law this section will take a gander at administrative thinking in different nations before making an inference with regards to what India’s authoritative advancement will be in this regard. The lawful scene as for new use rights is bifurcated into two. While USA and the UK perceive new use rights and by and large permit the free exchange of rights to obscure employments of copyrighted works, copyright awards are limited in Germany, Spain, Belgium. CHAPTER___ COPYRIGHT PROTECTION OF TWEETS AND FACEBOOK POSTS Twitter alongside Facebook exemplifies the term ‘social organizing sites’ which permits a client to make a profile and consistently interface with different clients. While Facebook permits presents and pictures on be transferred on a user’s profile, Twitter is an ongoing application that permits open contact among the clients. Along these lines, in the Internet age, Twitter and Facebook are the most ordinarily utilized long range informal communication destinations. Copyright issues as for one site will apply similarly to the next site. In this manner, for conversation purpose, the case of Twitter is picked. ‘Tweets’, the posts by clients on the site, are generally straightforward as a system. They are short long as they can't surpass 140 characters and on a general premise answer only one question.[7] Users on Twitter share stories, realities, data, breaking news, reports on world occasions, diversion, sports and so forth. Twitter clients can follow different clients or the other way around and refreshed tweets would show up as and when they are posted.[8] Twitter, by means of its terms of administration, proclaims that the client holds his/her privileges to any substance posted[9], in this manner Twitter expresses that the client is qualified for the Intellectual Property Rights that get vested with the client because of any post. On the other hand, by joining as a client on the Twitter site and making the substance accessible to people in general by posting tweets, the client gives a permit to Twitter. The permit incorporates Twitter’s option to make the substance accessible to different associations, organizations etc.[10] Regardless of whether tweets on Twitter are copyrightable has, till date, not been a hostile issue in India. In any case, in the United States the copyrightability of tweets has been under discussion. In this way, to have the option to come full circle in a palatable answer, we first need to see whether a Tweet/post fulfills the prerequisites of the Feder

Saturday, August 22, 2020

How the Other Half Lives Review Essay Example for Free

How the Other Half Lives Review Essay How the other Half Lives is an instructive book neglecting the 1900’s. The creator, Jacob A. Riis, tallies individuals for the evaluation. He saw a wide range of parts of life in New York City during this time. He shares a portion of the concealed relations of apartment lodging. He talks about the various ethnic gatherings and how they structure bunch qualities in unmistakable neighborhoods. Riis’s sincere beliefs of the worth and intensity of these ethnic gatherings comes through in his composition. His thoughts mirror a portion of the national thoughts during this timespan. Blacks rank the least in the public eye as of now. Riis credits this to characteristic choice. They are a race on the most reduced level, helpless against the hardships of the landowners. Riis doesn't appear to loathe the blacks, yet acknowledges the way that they are the most minimal type of an individual. Riis places the Chinese right over the blacks. He ruins the prevalent view that, â€Å"the Chinaman being a thousand years behind the age all alone shore†, by expressing that in America, â€Å"he is unmistakably side by side of it in his fruitful conspiring to ‘to make it pay.’† Riis thinks the Chinese are offensive individuals. He begins my ruining their â€Å"grub-worshiping† religion. The way that Chinese practice an alternate religion takes numerous individuals daydreaming, and they start to affront the district, saying it is dishonorable contrasted with Christianity. Alongside these affront, the troubling neighborhood and past time of betting are likewise brought up. Chinese were the most abhorred gathering of this timeframe. Jews are the following gathering. Riis shares both constructive and pessimistic qualities of the Jewish individuals. He takes note of the difference in age bunches conduct with an impartial point of view and even notes how they â€Å"honestly† remain at home on siestas. Riis calls attention to that they live in the most crowed houses that he has ever observed. Riis appears to be generally unbiased about this gathering as he examines their longing for cash. Riis thinks the most noteworthy of the Irish. This gathering comes up ordinarily all through his composition and there will never be any too much negative remarks made about them, not at all like when Riis disks the Chinese. This ethnic gathering is frequently contrasted with different gatherings and is the subject of a great deal of his composition. He takes note of their deficiencies, however consistently with positive talk. I think he is the most kind to the Irish since they had been in the nation so long. It is normal that they are in the nation, and some are in any event, moving out of outrageous neediness. They appear to have the most force in the apartments of New York. Likewise, Riis is extremely acquainted with the Irish. A portion of his composing seems to be thoughtful, for example, when he says the Irish, â€Å"falls most promptly casualty to apartment influences†. Riis mentions that Germans may have a superior involvement with America. He tells how Germans garden, and carry their blossoms with them any place they go, however rapidly streams that by saying, â€Å"not that it speaks to any higher guideline in the man; rather maybe the limit with regards to it†. Riis favors the Irish the most out of all the ethnic gatherings. Riis specifies numerous other ethnic gatherings that are available in America, for example, the Bohemians and the Italians. Anyway his assessments of the Blacks, Chinese, Jewish, and Irish come through with the most energy in his in his composition.

Tuesday, August 4, 2020

Your Next Steps as an Admitted Transfer Student

Your Next Steps as an Admitted Transfer Student Congratulations on being admitted! This is a huge accomplishment that deserves to be celebrated. With all of your previous work leading up to this, you may be unsure what to do next. Heres a guideline of the steps youll take on your way to campus next fall. 1. Complete your admitted student checklist. The most important step to becoming an Illini is ensuring youve completed everything on your Admitted Student Checklist. You can view your checklist by logging into myIllini (the place you applied) and clicking on your application for admission. Accepting Your Offer The very first step in your admitted checklist will be accepting or declining your offer of admission to Illinois. You have some time to do this, but sooner is always better than later. The sooner you accept, the sooner you can get started on most everything else.(Note, though, that you can apply for financial aid any timeâ€"and sooner is always better than later when it comes to that step, too!) Other Key Steps After accepting your offer, you can complete your housing application and sign up for new student registration. Youll also be able to view any registration homework or placement exams, which youll need to complete before registering for classes.In addition, you must send your final transcripts and any other requested documents our way. Last steps include setting up your tuition billing and receiving required immunizations. International transfers must complete the I-20 as well. And that’s it! Again, be sure to log in to yourmyIllini account. Here, you can look atyour Admitted Student Checklist to see specific requirements and due dates.Now, let’s get into the fun stuff! 2. Visit campus. We recommend that every student visit the university if they can. Whether its summer, spring, fall, or winter, the beauty of campus is sure to blow you awayâ€"and if it doesnt, the wind just might! We havevisits specifically for our transfer students. They include a presentation by one of our admissions counselors, a QA session with current students, and a guided tour of campus. We recommend signing up for a visit more than 5 days in advance, since this will usually allow for you to meet with an academic advisor in your college. The advisor can talk to you about the kinds of classes youll take once here. They can also cover the campus resources available to you and what you can do with your Illinois degree after graduation. When on campus, you can also tour our different housing options and even get a taste of Illinois cuisine! Feel free to visit one of our 7 dining halls, head to theIllini Union food court, or enjoy a campus restaurant or two. 3. Check out your housing options. University Housing In University Housing, two living communities are designated specifically for transfer students. These include the fourth floor ofScott and the first floor ofBousfield, located in Ikenberry Commons. Both halls have staff specifically trained in assisting students with potential challenges of adjusting to campus. Although these residence halls are tailored to the transfer experience, you can live in any of our 24 university halls! If you choose a space through University Housing, you have access to any of our dining halls, residence hall libraries, computer labs, and study rooms. Private Certified Housing Private Certified Housing is another first-year housing option with 11 different halls to choose from. The university approves but does not own these buildings. Options range from traditional-style residence halls to more apartment-like living experiences, giving you freedom in the type of housing you choose. Off-Campus Living If you transfer in with above 30 credit hours and have lived a full academic year at another institution, you also have the option of living off campus. This can present some great joys and a few downfalls. Being able to cook and eat whenever you want is a plus, but finding an apartment that fits all your needs can be tricky. It’s a good thing we have an office in place to help!Off-Campus Community Living is a great resource our students can utilize when choosing an apartment. Their tools can sort by location, size, amenities, and even whether or not you can bring your beloved dog, cat, or fish to campus with you. 4. Explore campus resources. University Resources Illinois has all sorts of resources to make your life easier. When you first get to campus,New Student Programs is focused on helping you with the transition. They host the Illini Transfer Ambassadors and GRIT Camp.Illini Transfer Ambassadors is a group of current transfer students on campus who help implement programs for new transfer students.GRIT (Guiding Resilient Illinois Transfer students) Camp is a free one-day program meant for transfer students to build a community and learn about the university. In addition, every department provides academic advisors you can meet with to discuss class schedules, adding or dropping classes, and checking your progress to graduation. McKinley Health Center is here for you when you get the flu or fall off your bike, and theCounseling Center is here for you when you just need a little extra support, emotionally or spiritually. In terms of career goals, even more specialized resources exist. TheLeadership Center can help you develop invaluable leadership skills and cultivate self-awareness, and theCareer Center can help you with resume reviews, cover letters, and practice interviews. The Career Center also provides guidance on prepping for career fairs, landing an internship, or scoring your dream job! Student Organizations On such a large campus, our students find thousands of ways to make their worlds just a little bit smaller! The first Sunday before classes start in the fall, we have an event called Quad Day. Here, many of our 1,800 registered student organizations (RSOs) all line up across the Quad and recruit new students. If youre transferring in in the spring, you can still check out the organizations through the RSO Involvement Fair. This event takes place in the Illini Union during the second week of classes. The amazing thing about RSOs is that engineering majors and English majors can join together in their love for Ultimate Frisbee or Harry Potter! Almost all of our RSOs are open to any major or year, and a few are even dedicated to helping transfer students adjust to life at Illinois. Branching out and experiencing new things is one of the best ways to make the transition easier. It will also help you create friendships during your first few months on campus. Other Fun Stuff If youre interested in more than RSOs, try taking advantage of other fun campus and community resources! Take a cycling class or try rock climbing throughcampus recreation. Explore thousands of years of history atSpurlock Museum and become an art connoisseur atKrannert Art Museum. Enjoy a noteworthy performance at theKrannert Center for Performing Arts. Storm the court at theState Farm Center. You’ll never stop finding things to do and see on our campus. 5. Accept your offer! Once you know Illinois is the right fit for you, come join us. Again, the sooner you accept your offer, the sooner you can register for classes, decide on housing, and buy everything orange and blue. We hope to see you and that orange and blue on campus soon! admitted transfer Illinois Admissions We're here for you as you prepare for college. Whether you're looking for guidance on the college search process or have questions about Illinois, we hope our blogs will help!

Saturday, May 23, 2020

Caesars Ambition Lead to His Downfall - 3012 Words

â€Å"I came, I saw, I conquered.† These were the famous words spoken by the Roman emperor, Julius Caesar. Caesar’s coming to power signalled the Roman Empire escalation in terms of economy, citizen rights, military strength, etc. Caesar’s leadership brought Rome many fortunes; some historians credit his success to the fact that he was ambitious. However, becoming overly ambitious has often been the cause of downfall for the leaders of the past, and Ceasar’s case was no different. While ambition gives an individual a goal and proper motivation towards it, sometimes the culprit can become obsessed with his own legacy, and forego rationality to in an attempt to carve his name in stone. For a ruler, this is a particularly undesirable†¦show more content†¦we are two lions littered in one day, and I the elder and more terrible, and Caesar shall go forth. Caesar claims he is more dangerous than â€Å"danger† himself. Danger, a supernatural force is insulted by Caesar when Caesar claims he is more â€Å"dangerous† and more â€Å"terrible†. Caesar openly mocks the gods in Caesar and Cleopatra when he says, †¦Your gods are afraid of the Romans; you see Sphinx dare not bite me, nor prevent me carrying you off†¦ Caesar’s overconfidence and immense level of pride allows him to say this bold statement where he challenges the mighty power with, â€Å"your gods are afraid of the Romans.† The cocky ruler then challenges the gods’ power when he states, â€Å"you see Sphinx does not bite me†. Like a stuck-up, ignorant teen who challenges his/her parents, Caesar does the same to his superior guardian once again proving his defiance towards the gods. In addition, Caesar also says, †¦Sphinx, my place is as high as yours in this great dessert; only I wander, and you sit still; I conquer and you endure†¦for I am he of whose genius you are the symbol, part brute†¦and part God The conceited Roman general starts with â€Å"my place is as high as yours†, which puts him side by side with the status of the gods, and differentiates in an overconfident manner between himself and the almighty God, Sphinx. Secondly, Caesar claims that he too is â€Å"part God†. As daring as a hare going into a lion’s den, similarly, Caesar defiesShow MoreRelatedExamples Of Tragic Hero In Julius Caesar905 Words   |  4 Pagesroot of his own downfall.† By Shakespearean definition, a tragic hero is someone of high position such as a nobleman, who has hamartia, a tragic flaw that leads to his downfall, and even his demise. This is strongly illustrated in Julius Caesar by William Shakespeare, where Marcus Brutus’ desire to remain noble and honourable leads him to naivety and self destruction. The plot of the play revolves around removing power from Caesar, causing the inability of Marcus Brutus to reconcile his guilt overRead More Julius Caesar - T ragic Hero Essay1028 Words   |  5 Pages Julius Caesar as a Tragic Hero amp;#9;Julius Caesar is a play written by William Shakespeare during the year 1597. Julius Caesar’s story involves a conspiracy against Julius Caesar, a powerful senator. The play involves a highly respected senator, Brutus, who decides to join the conspiracy to kill Julius Caesar, in the effort to keep democracy intact. Brutus believes that if Julius Caesar is allowed to live, Caesar will take a kingship and turn the government into a monarchy. Brutus, CassiusRead MoreJulius Caesar : Fate Vs. Free1298 Words   |  6 PagesCaesar proved that fate and free will maintain a tug-of-war situation by involving the two into the assassination of one of the iconic people from ancient history. Caesar’s fate is deemed the most distinct in comparison to the other characters in Julius Caesar. However, he used his determination on many occasions overall to ignore his inevitability, which destiny has presented. On one incident in the beginning of the play, a soothsayer warns Caesar to â€Å"Beware the ides of March.† (I.ii.21). The soothsayer’sRead MoreMarcus Brutus: The Tragic Hero in The Tragedy of Julius Caesar1069 Words   |  5 PagesIn Shakespeare’s play The Tragedy of Julius Caesar, the title leads the mind to believe that Caesar is the tragic hero; however, this is not the case. The noble Brutus is a much more accurate fit for the role of tragic hero. A tragic hero is a character with a tragic flaw that goes from good fortune to complete misfortune in a fairly quick downfall. Although some may argue that Caesar fits this depiction, Brutus is a better choice. He goes from the top of the social standings to internationalRead MoreMarcus Brutus: Shakespeares Tragic Hero in The Tragedy of Julius Caesar1238 Words   |  5 Pagesin the play The T ragedy of Julius Caesar. Shakespeare defines tragic hero as a flawed character who has good fortune, and then loses all he has prized, leading to his misfortune, but a tragic hero must have that moment of enlightenment, that moment where a character can see that he caused his own downfall and receives the blame for his own tragedy. The Tragedy of Julius Caesar is based on an historical event- the assassination of Julius Caesar; however, the story revolves around the conspiratorsRead MoreHonorable Betrayal Essay1044 Words   |  5 Pagesliterature. Aristotle’s definition of the tragic hero is a character that has a character flaw, also known as hubris, and experiences a downfall from a high position in society due to this flaw. After this downfall, a tragic hero experiences an enlightenment. Brutus fits Aristotle’s description perfectly. Brutus has a severe character flaw and experiences a downfall from a high position in society. However, he is an honorable ch aracter that truly provokes sympathy from the audience. First of allRead MoreEssay about Marcus Brutus: Praetor, Senator, and Tragic Hero858 Words   |  4 Pagesseveral tragic heroes in this play who suffer extreme downfalls. A tragic hero is a character who was once in high regard or standing but encounters a series of terrible events that contribute to a giant downfall from that position. The character of Brutus fits this description by all means. He, along with the other conspirators, plan to murder Caesar and eventually do. Afterward, Brutus sees the errors of his ways in a moment of enlightenment in his final day on the earth. Brutus’ flaws are not numerousRead More A Hero’s Tragic Downfall869 Words   |  4 PagesA Hero’s Tragic Downfall In William Shakespeare’s The Tragedy of Julius Caesar, Brutus is portrayed as a tragic hero. He believes he can amend the Roman Empire by killing Caesar and granting Romans freedom from a potential monarchy. Cassius comes to Brutus with intentions of obviating Caesar from the throne. At first, Brutus is against this. Then, Cassius changes his mind by lying to him and persuading him with false letters supposedly from other Romans. Ultimately, Brutus is the tragic hero becauseRead MoreGrievous Ambitions849 Words   |  4 PagesGrievous Ambitions In William Shakespeare’s Tragedy of Julius Caesar we find that when a leader is wrongfully murdered absolute political chaos ensues. Brutus our protagonist is the poster child for the position of tragic hero, the one who starts off in such a high position and winds up with nothing, but he can only blame himself. As he and several other conspirators plot to kill Caesar for no logical reason other than lust and Caesar’s ambition. He justifies his actions through fallaciesRead MoreJulius Caesar Character Analysis1546 Words   |  7 Pagestaking advantage of them. In one of Shakespeare’s plays, The Tragedy of Julius Caesar, it demonstrates that being too trusting of someone could end with bad consequences. In The Tragedy of Julius Caesar, one of the main characters, Brutus, trusted his best friend, Cassius, with everything. Brutus trusted that Cassius was right about him being a new ruler of Rome, how killing Caesar would make a safer and better living space for the community, and that the people would support Brutus while he was

Monday, May 11, 2020

Role Of Television Advertising Of Lifestyle Products On...

CERTIFICATE OF THE SUPERVISOR I ,Ms. Ruhi Lal Thakur hereby certify that kanchan Gupta student of Master of Journalism Mass Communication at Amity School of Communication, Amity University Uttar Pradesh has completed the Project Report on the topic― Role of television advertising of lifestyle products in purchase behaviour of youth and enhancing their lifestyle. Ms. Ruhi Lal Thakur (Signature) Assistant Professor CERTIFICATE OF THE CANDIDATE This is to certify that the study entitled as â€Å"Role of television advertising of lifestyle products in purchase behaviour of youth and enhancing their lifestyle.† undertaken by me is original. I have not submitted this project report to any other organization. This project has been guided by Ms. Ruhi Lal Thakur, Assistant Professor, Amity school Of Communication (ASCO), Amity University, U.P. This is submitted to Amity School of Communication in partial fulfillment of the requirement for the award of degree of Master’s of Journalism and Mass Communication of session (2013-2015). KANCHAN GUPTA A2028813068 SIGNATURE DATE: ACKNOWLEDGEMENT The preparation of this work has been successful due to the help and inspiration received from various sources. I would like to express my gratitude to all those who gave me the opportunity to complete the summer internship project report entitled â€Å"Role of television advertising of lifestyle products inShow MoreRelatedThe Role Of Television Advertising On Lifestyle And Purchase Behavior Of Youth Of Delhi / Ncr Essay3509 Words   |  15 PagesAn analytical study on role of TV advertising in affecting lifestyle and purchase behavior of youth of Delhi / NCR. Abstract: Television is an integral part of our life and the advertisements on it play vital role in changing behavior of consumer through different techniques and patters used in it to persuade the consumers. The youth spent more time in watching television and they are deployed by the ads and satisfied too with the promise the advertisements are making with them. In this studyRead MoreConsumer Preference And Perception Of Cadbury Chocolate9618 Words   |  39 PagesEXECUTIVE SUMMARY The project title Consumer preference and perception of Cadbury Chocolate with reference to other market players deals mainly with the consumer behaviour. In this project I had done extensive market research regarding Cadbury Chocolate and its brands and some competitors brands like Nestle, Amul, etc. There has been a stiff competition among the different chocolate brands, especially among Cadbury and nestle. The scope of the project was to collect data from the selectedRead MoreInfluence of Brand Loyalty on Consumer Sportswear5085 Words   |  21 PagesStatement of the Problem This study focuses on various aspects of building brand loyalty towards youth consumers and how current marketing strategies in the clothing company industry are used. Typically marketing and public relations professionals have used branding and mass media as a way to increase visibility of a brand allowing them to stand out and create loyalty to said brand. Brand is an identifiable product, service, person or place augmented in such a way that the buyer or user perceives relevantRead MoreVals Framework6316 Words   |  26 PagesA Study of the Impact of Values and Lifestyles (VALS) on Brand Loyalty with Special Reference to English Newspapers* C.Anandan1, M.Prasanna Mohanraj 2 S.Madhu3 Abstract Indian Newspaper Industry is witnessing high growth, despite the rise of the Internet and of telecommunications as viable sources of information. Earlier all the newspapers thought that the opportunity for them was within their own geographical area. But, in coming years publishers will be spending over Rs.1000 crores to invadeRead MoreMarketing Plan Billabong7614 Words   |  31 PagesExecutive Summary In the world there are 194 countries and Billabong has sold their product over 100 countries, the major regions are the North America, Australasia and Europe. There are several smaller regions that are selling products of Billabong, such as Australia, New Zealand, Singapore and more (Billabong n.d.). Billabong has been recognised in Australian and most in European countries for more than 10 years in the boardsports industry, yet Billabong has a limited consumer in a limited areaRead MoreAlcohol Promotion and the Marketing Industry7707 Words   |  31 PagesMARKETING INDUSTRY: TRENDS, TACTICS, AND PUBLIC HEALTH Julie A. Novak International MBA Student York University Prepared for The Association to Reduce Alcohol Promotion in Ontario September 2004 Working to Reduce the Impact of Alcohol Advertising Acknowledgements ARAPO wishes to acknowledge the effort and contributions of the following individuals to this paper: Tom Appleyard, Alcohol Projects Manager, Ontario Public Health Association Ben Rempel, Alcohol Projects Consultant, OntarioRead MoreMarketing Communication Creative Brief and Imc Plan7937 Words   |  32 PagesTargets 12 7.3 Behavioural Sequence Model (BSM) 13 8. Choice of Media 14 8.1 Traditional Advertising 14 i. TV Commercials 14 ii. Magazines for Young Women (Print Advertisements) 14 iii. Commercials in Cinemas 15 iv. Road Shows 15 v. Billboards/ Decals on MRT Stations 15 vi. Skin Analysis Booth in Health amp; Beauty Stores (Watsons, Guardian Pharmacy amp; SASA) 16 8.2 Modern’ or Online Advertising 16 vii. Social Media Platforms 16 viii. Guest Bloggers 17 ix. Guerilla Marketing 17Read MoreMarketing Communication Creative Brief and Imc Plan7930 Words   |  32 Pages12 7.3 Behavioural Sequence Model (BSM) 13 8. Choice of Media 14 8.1 Traditional Advertising 14 i. TV Commercials 14 ii. Magazines for Young Women (Print Advertisements) 14 iii. Commercials in Cinemas 15 iv. Road Shows 15 v. Billboards/ Decals on MRT Stations 15 vi. Skin Analysis Booth in Health amp; Beauty Stores (Watsons, Guardian Pharmacy amp; SASA) 16 8.2 Modern’ or Online Advertising 16 vii. Social Media Platforms 16 viii. Guest Bloggers 17 ix. Guerilla MarketingRead MoreQualitative Research and Celebrity Endorsement24767 Words   |  100 Pagesrisks involved with this technique of advertising, it is been used quite extensively in the present era. The instrument of celebrity endorsement has nowadays become a pervasive element in advertising and communication management. Chapter 1: Introduction 1.1  Background  to  the  topic   Marketers spend enormous amounts of money annually on celebrity endorsement contracts based on the belief that celebrities are effective spokespeople for their products or brands (Katyal, 2007). Celebrity EndorsementRead MoreSecret Recipe Plan10552 Words   |  43 Pagescafe business provides the variety choice for customers to dine out. Therefore, company should be able to provide the food and service based on the domestic consumer behaviour. The Secret Recipe cafe has over 150 outlets throughout Malaysia and Asia. The distribution channel through the franchise is able the Secret Recipe product distribute equally and efficiently. In the analysis report, the current trend in Malaysia is the customers prefer dining outside from their home these days. Nowadays

Wednesday, May 6, 2020

Doing Business in Thailand Free Essays

Thailand†s booming economy has encouraged me to begin a new business relationship with a highly recognized Thai company. I manufacturer a line of products for the sugar processing industry. I recently signed a one-year contract with Thai Chemiclas and Engineering Co. We will write a custom essay sample on Doing Business in Thailand or any similar topic only for you Order Now Ltd., located in Bangkok, to be my exclusive representative in the Thailand area. Thai Chemicals and Engineering will promote my product line and get it into the all the sugar mills in the area. They will purchase two containers per month for which we have negotiated a compatible price. The containers will be shipping out of Savannah, Georgia with a final destination of the port of Bangkok. The shipping terms will be CIF: Bangkok. I decided to use a local company to represent my product line for various reasons. First of all, I need someone that knows the culture and business environment who has an established relationship with other locals. Once my products become known, I would like to establish a! factory in Thailand. Therefore, I found it necessary to gather all the information required to begin a new business in Thailand. Although business can be 100 % owned by foreign investors, some are reserved for 51 % Thai ownership. People of any nationalities can participate in ownership to varying degrees: through sole ownership, a limited companycorporation, an ordinary partnership, a limited partnership, or a branch of a foreign corporation. The Ministry of Commerce’s Department of Commercial Registration is directly in charge of company registration. The Stock Exchange of Thailand (SET) is a well-developed financial institution which welcomes foreign investment. Bangkok’s modern Don Muang International Airport can easily serve your arrivals or connections. Thailand is equipped with an extensive and ever-developing transport infrastructure and an extensive state-run rail system. There are numerous shipping ports including Bangkok’s Klong Toey Port and the Eastern Seaboard’s Mab Ta Phut and Laem Chabang deep-sea ports within 200 kilometres of Bangkok. Typical business hours are : for banks and financial institutions, Monday – Friday 9:30 a.m. – 3:30 p.m.; Government offices, Monday -Friday 8:30 a.m. – 4:30 p.m. (closed noon – 1 p.m.); private business, Monday – Friday from 8:30 p.m. – 5:30 p.m. The Royal Thai Government (RTG) has been reducing import duties and trade barriers as part of its obligations as a founding member of the World Trade Organization (WTO) and as a member of the Association of South East Asian Nations’ (ASEAN) Free Trade Area (AFTA). A Factory Establishment Licence must be obtained from the Ministry of Industry. Fees depend on machinery power rating and the number of employees. Arbitrary customs valuation procedures constitute another barrier to U.S. exports. The Thai Customs Department may use as a check price the highest previously invoiced price of a product imported from any given country and may disregard actual invoiced values in favor of the check price for assessment purposes. On June 6, 1995, the Thai Cabinet approved a policy to require, on a case by case basis, countertrade on government procurement contracts valued at over 500 million baht ($20 million) Thailand maintains several programs that subsidize exports, including preferential financing for exporters. Thailand’s export-import bank, established in September 1993, is responsible for some of these programs, particularly the packing credit program. One of the most prominent trade issues between the United States and Thailand has been the extent of Thailand’s protection for U.S. copyright, patent and trademark holders. The Kingdom of Thailand respects all international laws regarding copyrights and trademarks. Thailand passed a new copyright law in December 1994 that strengthened legal copyright protection and increased the penalties for copyright infringement Amendments to the trademark law in 1992 provide higher penalties for infringement and extend protection to services, certification, and collective marks. Under current Thai regulation, only persons of Thai nationality may be licensed in many professional services, including accounting, architecture, engineering, construction management, brokerage services and legal services. However, there is planning to revise these regulations. The announcement of National Executive Council No. 281, commonly known as the Alien Business Law, limits foreign equity in many Thai firms to less than fifty percent. The Treaty of Amity and Economic Relations between Thailand and the United States provides for 100 percent U.S. ownership of companies in most industries. Businesses in the fields of communications, transport, fiduciary functions, natural resources, or trade in agricultural products are excluded from treaty coverage. The Communications Authority of Thailand imposes stringent equity and revenue sharing requirements on International Value Added Network Service (IVANs) providers. In conclusion, The World Bank predicts that Thailand will be the world’s eighth largest economy within 20 years by the year 2020. Thailand will have a larger economy than Brazil, Britain, France, Italy and Taiwan. Thailand’s own National Economic and social Development Board has seen a doubling of the economy in the year 2000 and the Kingdom ranking first in Southeast Asia, among the seven ASEAN states. I feel that this is the perfect timing to invest and I am confident that my business will prosper. How to cite Doing Business in Thailand, Essay examples

Thursday, April 30, 2020

Wiccan Religion Essay Example For Students

Wiccan Religion Essay annonThe word Witchcraft dates back many hundred of years and means literallyThe craft of the wise. This is because the Witches of the old were thewise ones of their village, knowledgeable in the art of healing, legalmatters and spiritual fulfillment. A Witch had to not only be a religiousleader, but also the doctor, lawyer, and psychologist of the village. Today, people have reclaimed this word in their pursuit of Wiccan religion. A With is an initiate of Wicca, one who has earned the right to callthemselves Priest, or Priestess, through study, self evaluation, andspiritual living. Wicca itself, is an attempt to re-create European(mostly) Shamansistic Nature Religion, adapting it to fit our modern lives. We will write a custom essay on Wiccan Religion specifically for you for only $16.38 $13.9/page Order now Witches are worshippers of the Earth and it^s many cycles. We believe thatdeity is found not only outside to our realm, or plane of existence, butthat is found within every living thing and all that support it. Therefore,we attempt to live in harmony with the Earth and each of it^s creatures. Wiccan tend to involve themselves with ecological pursuits. Wicca observe the holidays of Pagan Europe; Eight festivals spaced evenlyabout the wheel of the year, at the quarters (equinox^s and solstices) andthe cross-quarters (midpoints between the equinox^s and solstices). Theyare called: Yule (Dec 21) Tmbolc (Feb2), Lady Day (March 21), Beltaine (May1), Midsummer (June 21), Lugnassed (Aug 1), Mabon (Sept 21), and Samhain(Oct 31). Actual dates vary slightly from year to year, as they are basedupon actual celestial events. Many Wiccans also celebrate the Full Moon, ofwhich we have 13 per year. The basis for Wiccans moral conduct is found in the statement An Ye HarmNone, Do What Thou Wilt. This is a mock archaic phrase, suggesting thatany behavior that harms none, is morally acceptable. Harm is defined byanything that takes away, or works against an individual^s free will. Itis, of course, impossible to exist, or even cease to exist, without causingharm, so Wiccans look to fulfill this as closely as possible. A Wiccanattempts to make choices based on what will cause the least harm, andpromote the greatest overall positive effect. Wicca teaches self discipline, personal responsibility kinship with ourplant and its creatures, open-mindedness and the virtues of diversity. Wiccans do not proselytize, as we believe that each must find the path thatis right for them, and that all religions are different paths to the sametruths. We draw our beliefs and practices from our own experiences, andthat of others, understanding that age does not makes a religion any morevalid, not does political support, numbers of followers or materialholdings of it^s temple. Religion is a very personal thing, one which canonly be validated by the experience of the individual. Wicca provides alink for those who follow similar paths to share their experiences.